Do You Actually Own Your Website? The Rental Trap in Contractor Marketing
You do not actually own your website if the agency that built it can take it down, hold it hostage, or make it disappear... Leer más
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Guides on contractor marketing, local SEO and AI search visibility for Florida home service businesses.
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The Hurricane Season Marketing Playbook for Florida Roofers
The single best thing a Florida roofer can do for hurricane season marketing is have geo-targeted campaigns already built and paused before the season... Leer más
Web Design for Contractors: What It Should Cost and What You Should Own
A contractor website should run $3,500-$12,000 and you should own all of it. Real Core Web Vitals data on page builders vs. hand-coded sites, market pricing, and why asset ownership matters.
SEO for Contractors: The Complete 2026 Guide
Local SEO for a contractor means Google Business Profile, citations, and service+city content. Real timelines (3-6 months), what AEO adds on top, and whether to DIY or hire it out.
Reglas de Publicidad para Contratistas en Florida: Dónde Debe Aparecer tu Número de Licencia (§489.119)
La ley de Florida §489.119 exige tu número de licencia de contratista en tu sitio web, email, redes sociales, anuncios y vehículos. Acá te explico exactamente dónde va, cuáles son las multas, y un checklist de 10 puntos para revisarte.
Florida Contractor Advertising Rules: Where Your License Number Must Appear (§489.119)
Florida Statute §489.119 requires your contractor license number on every website, email, social media post, ad, and vehicle. Here's exactly where it goes, what the fines are, and a 10-point self-check.
How Much Does Contractor Marketing Cost in Florida? (2026 Pricing Guide)
A contractor billing under $1M/year should expect to spend $2K–$8K/month on marketing; $1M–$5M shops run $3K–$15K/month. Here's the full breakdown by business size, what each range buys, and real Tampa vs. Miami cost-per-lead data.